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PBS mocks "the sad state of TV" with fake reality shows that could be real

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PBS: "The fact you thought these were real,
says a lot about the state of TV."


A new campaign that chides the state of modern television has begun appearing in subways throughout New York City to promote PBS station Thirteen this week.

It's kind of a cliche at this point to lament the loss of once venerable institutions of televised knowledge such as The History Channel and The Learning Channel to the scourge of "reality" TV.

“It’s pretty scary when you look out there and see what’s on television these days,” Jeff Anderson, Executive Creative Director at CHI&Partners NY (the ad agency that created the campaign) said in a release.

“If New Yorkers want an inspiring and educational option, they need to get behind a network that we sometimes take for granted.”

EW has obtained copies of all five posters that will appear in subways until the end of June.













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