Uh-oh free #Spotify users, your access to big albums could be in jeopardy http://t.co/6CavN8SCiQ
— DealNews (@DealNews) August 17, 2015The introduction of Apple music has upped the pressure on Spotify, and not just to keep their market share. Inspired by Taylor Swift's decision to single-handedly change music forever, more major labels and big artists are putting on pressure to limit access for free Spotify users. That's good for Apple, who already has a subscription-only service, but shitty for everyone who can't afford a subscription.
If Apple Music stays popular after its 3-month trial runs out on October 1, more labels will be encouraged to pull their music and go for more exclusive deals, like Taylor.
SOURCE (paraphrased by me)