During a media appearance for Apple Music, Jimmy Iovine told reporters that if he were in charge of programming, he would dive into African-American culture.
“African American culture is one of the most undervalued [assets] America has, even with this nonsense America is going through this this hysterical shit,”
He predicts African American culture will make up 40 to 50% of television programming in three years.
"It has to be, because it’s so interesting and there are so many stories that haven’t been told. Every time you see stories about African Americans, there’s chains involved. Enough of that!”
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we been known that. stay. the fuck. away pls.